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Required Reading For Any Social Professional
For the subject of social media marketing, a standard curriculum has yet to be published to teach best practices and universally accepted conventions. Until now.
In its first edition, the “Spredfast Social Marketing Textbook” is now in print for social media professionals looking to enhance their knowledge of social marketing practices and strategic guidance for future planning.
The textbook takes a unique approach to covering social media, institutionalizing social focus areas by relating them to traditional subject areas. Study the 8 keys social subjects by learning key concepts, strategies for success, planning action items and brand examples for practical application.
TABLE OF CONTENTS:
I. Social Media Marketing Landscape
II. History - Social Listening
III. Government - Social Organization and Governance
IV. Music - Orchestration
V. Math - Measurement
VI. English - Creating Social Content
VII. Social Studies - Segmentation and Targeting Social Audiences
VIII. Student Council - Social Engagement and Community
IX. Chemistry - Combining Paid, Owned and Earned Media